New Year’s Resolutions – Do it the Right Way this Year!

New Year’s Resolutions – Do it the Right Way this Year!

Wow – the New Year is just around the corner. It is that time of year where we reflect on the past and look hopefully towards the future.  Psychologically the new year creates a turning point for change, so people set their resolutions.

Interesting to note that research shows approximately 40 to 45% of American adults make one or more resolutions each year.  According to Opinion Corporation of Princeton, NJ, only 8% of people are always successful at achieving their resolutions, with 24% failing every time.  The rest of the population falls somewhere in between with 19% successful about half of the time and 49% achieving infrequent success.  Where do you fall into these categories?

Another fun fact is that men have a higher likelihood of success when they set very defined and specific measurable goals, (such as losing a pound a week instead just losing weight), while women are more successful when they make their goal public and get support from their friends.

This makes total sense to me, because I have seen this in our Executive Club Peer Support Groups. The female members are achieving their goals because of the support there are receiving from their peers. I’ve seen women achieve goals that they have been working on for two years in the first few months of being a member. I’ve facilitated all male, mixed and all women groups and here’s what I’ve learned over the years:

  1. Men are more likely to set goals and achieve them on their own. I think men, in general, are more competitive then women and they see a goal as a chance to challenge themselves. The status or financial reward that comes from goal achievements are part of what motivates men. Women on the other hand, are more driven to do something to help others. These types of tasks aren’t typical defined as goals. (And what if they were…..)
  2. Women are more emotional and self-conscious than men. So, when they tell someone they are going to do something, they get it done so aren’t judged.
  3. Women are less likely to ask for help than men. Men are more likely to hire specialists to deal with challenging issues in their business. Women tend to spend time figuring things out on their own. This slows their progress and could be a reason they don’t like setting goals.
  4. As mentioned above, women love to help others. Participating in a peer support groups provides women the opportunity to help each other, while learning new things that are or will be relevant to their business.

Wait a second, we started off talking about resolutions. What does this have to do with goals? Are they really that different? Both are setting out something a person wants to accomplish. The main difference from what I see is that people tend to write down their goals. Just this activity, makes people more likely to achieve them. Basically, resolutions or goals are achievements or changes a person wants to make in their life, their business or in their career. It doesn’t matter what they are called, what is relevant is that a person does what it takes to set out their intentions in a way and at a point of time where they are serious in achieving them – even if it is at New Year!

When it comes to business goals, it doesn’t matter what industry you’re in; whether you sell services or products; you’re going to have the same types of business hurdles other business owners do regardless of the size of your company. So, for women, to ensure you are setting yourself up for success when you set a resolution or a goal, an Executive Club peer support group is your best solution. Providing yourself the opportunity to come together with other determined, like-minded business owners, to set goals and help each other over the mountains and out of gullies that confront you along your journey is a sure-fire way to get things done and avoid the disappointment of failure.

Cindy Gordon is the owner of Business Rescue Coaching, a boutique coaching firm geared to help female entrepreneurs be successful beyond their wildest dreams. For more information on how to be a part of an Executive Club group, contact Cindy at A new group is starting in January 2019.

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